A VETERAN IN THE ENTREPRENEURIAL WORLD

Who is Gregory Vetter

Gregory Vetter is a trailblazing entrepreneur who turned a family recipe into Tessemae’s, the #1 organic salad dressing brand in the U.S., and pioneered clean food manufacturing, creating the “fresh condiment” category and Whole30’s first approved bottled dressings.

Building on that success, Gregory co-founded Alta Fresh Foods, revolutionizing the salad industry with innovative processes, as well as Quenchers Vodka Drinks and Tushees Portable Toilets, showcasing his diverse entrepreneurial spirit. He also launched Home Grown Brand Accelerator to help others build the next great American brands.

An active board member, coach, and advisor, Gregory is committed to mentoring young leaders and entrepreneurs, empowering them to dream big and execute with purpose. When he’s not building businesses, Gregory enjoys life with his wife and four kids on their farm.

  • Childhood obesity and type 2 diabetes are on a sharp rise. School shootings, bullying, tech addiction, and suicide have reached epidemic proportions amongst our kids. Greg Vetter explains how we can drastically improve our lives, and maybe even save the world, by reintroducing a familiar habit that has been long forgotten.

    TED X TALK

  • What’s it like to start a company, build it to national success, and then see it sold out of bankruptcy?

  • For anyone contemplating the start-up life, this entrepreneur's first-person account is a must read.

    Tonio DeSorrento, Co-founder and CEO of GovPort Technologies

  • I was inspired by author Greg Vetter's personal story about how he rose up again after the rise and fall of his first successful business. It's an entertainingly told story about grit, determination, and never saying never. Read it and you'll learn a lot about what it takes to succeed and how to avoid making the mistakes he did.

    Eileen Goudge

After months of hard work, my NEW BOOK is finally making its debut!

What’s it like to start a company, build it to national success, and then see it sold out of bankruptcy?

Work with me

Partnering with me means working with a veteran in the entrepreneurial world who turned a startup into a multimillion-dollar success. I’m battle-tested, focused, and committed to long-term goals, ensuring no challenge is too big. If you want a proven, relentless ally in your corner, I’m your guy.

Speaking Engagements

As a battle-tested entrepreneur, I’ve turned setbacks into stepping stones. My journey of resilience fuels my success, and I’m eager to share these insights with your audience.

Book Speaking Engagements

Book me to speak about Undressed, and your audience will hear how my failed American Dream led to triumph. I’ll share raw, actionable insights to inspire others to turn setbacks into success.

Home Grown Brands

We’re here to revolutionize how brands grow and get financed. Our mission is to empower entrepreneurs to take back control and build their vision.

Navigate your Path

Gregory Vetter is a visionary entrepreneur who reveals the true American Dream—one of grit, sacrifice, and determination. His candid insights inspire those seeking entrepreneurial guidance or creative inspiration, motivating you to pursue your dreams with purpose. Reach out to discover how Gregory can help you achieve real success.

Contact us